Supporting Tool
Google Sheets
A shared spreadsheet for cleaning evidence, reviewing extracted themes, and maintaining a traceable customer-angle matrix.
This Tool supports Build an evidence-backed customer-angle matrix for the Find evidence-backed ad angles Task.
Visit the official siteBest fit
Use it where the Practice names it.
- Keeping customer excerpts, evidence keys, themes, and angle hypotheses in reviewable rows.
- Giving named reviewers controlled access to correct classifications and approve test briefs.
Limitations
Keep these boundaries visible.
- A spreadsheet does not validate an AI label or advertising claim. A person must inspect the linked evidence.
- Remove direct identifiers and restrict sharing before adding customer material.
- AIWorkDex does not receive the spreadsheet or its contents. Keep the file in your own approved account.
Pricing context
Confirm the current terms before launch.
A paid plan is not required for this practice. Account and workspace access varies, and some advanced features may be paid.
Practice using this Tool
Return to the method and its safeguards.
Build an evidence-backed customer-angle matrix
Produce distinct ad-angle hypotheses with traceable customer evidence, safe claim boundaries, and a human-reviewed brief for each test.
Sources
Check the product basis.
These Sources support this Tool’s role in the connected Practices.